An Idaho couple in their early 30s -- a nurse married to an attorney -- are anxious to sell the tiny two-bedroom rambler they bought before the pandemic. Given their salary increases, they now aspire to own a brand-new place with an upscale kitchen and a larger bedroom for their 6-year-old daughter. They also crave a spacious home office.
Advertisement
“Our place is so small that we call it our ‘mouse house.’ We waited and waited for lower mortgage rates. But we’re waiting no longer. We’re actively looking for our next house, and we want to move on as early as possible. Still, our first step must be to sell our current house,” the nurse says.
Maya Hyman, an agent for the Compass realty brokerage, doesn’t know the couple in this true story. But she cautions that in the immediate future, sellers could potentially face more headwinds.
“Right now, the overall market is sluggish,” Hyman says.
One issue is that sellers have relatively less bargaining power than they did during the pandemic, when available listings were exceedingly scarce and housing demand greatly exceeded available supply in many neighborhoods.
Lately, the supply-and-demand balance is gradually shifting toward buyers, given that the number of available listings is steadily increasing, says Jiayi Xu, an economist for Realtor.com, the home listing service. She notes that the inventory of for-sale homes has increased more than 23% since last year.
Lauren Davis, an agent with the Sotheby’s realty company, encourages wannabe sellers to avoid arrogance when they decide on a listing price.
“It can be a good idea to price your place aggressively, maybe even to 10% below its current market value. Because buyers are now very sharp on property values, your house is likely to attract more interest if it is priced realistically, prompting more bidders to come around,” she says.
Here are a few pointers for wintertime home sellers:
-- Don’t discount the winter months for your home sale.
Maybe you regret missing the traditional high point of the home-selling season, which runs from spring through early summer. You might think your house could have yielded you more money then, when more prospects were out looking.
But the factors that most influence markets are less seasonal than in previous years, says Ronald Phipps, a former president of the National Association of Realtors (nar.realtor). A well-priced house in good condition that’s located in a popular community should sell well at any time of the year.
“The date when you sell is less critical than the price and the ratio of supply to demand in your neighborhood,” Phipps says.
No matter when you put your place on the market, he urges you to avoid the most common home-selling pitfall: pricing based on wishful thinking.
“Buyers are more prepared, more informed and more self-disciplined than ever. You can’t fool them into spending more than your house is worth,” says Phipps, who heads a family-owned realty firm in Rhode Island.
Granted, there are fewer would-be buyers looking for property during the winter months. But he says those searching during this period are mostly serious buyers who need to move due to a job change or another compelling reason.
-- Know that your kids will likely adjust well to a midyear school change.
Many parents hold back on selling their home during the winter months because they fear their kids will have a hard time making a midyear switch to a new school.
But William Bainbridge, an academic expert on school choice, says students who make a midyear change often fare better than those who do so in the fall.
One reason is that midyear switchers are typically showered with attention from teachers and classmates. In contrast, those who start a new school in the fall typically receive less academic and social support.
However, he advises the parents of high school students to check in with the new school to make sure their credits will transfer. This is especially important for students taking challenging precollege classes, including Advanced Placement (AP) courses.
-- Retain your seasonal decor for wintertime home showings.
Real estate agents typically tell home sellers to “neutralize” their properties to make them more appealing to a wide range of buyers. That means repainting boldly colored walls in a light tone and removing personal items like family photos or a collection of bowling trophies.
But Phipps says owners who happen to have showings during the winter holiday season don’t need to take down their seasonal decor before prospective buyers come through.
“Actually, seasonal wreaths and other generic holiday decorations give buyers a warmer, more comforting and embracing feeling when they walk into your house,” he says.
-- Realize there’s room for confidence about near-term home sales.
Given the economic uncertainties related to the new administration in Washington, some would-be home sellers have felt nervous about a near-term sale. But Rafael Corrales, a Miami-based agent for Redfin, says seller optimism is finally warranted.
“The market was stagnant in the months leading up to the election, but within 48 hours of the results being announced, I was getting more home-tour requests. We definitely saw an uptick in demand on the buyside, but less so with listings,” Corrales says.
(To contact Ellen James Martin, email her at ellenjamesmartin@gmail.com.)