A retired couple in the Miami suburb of Kendale Lakes have lived in the well-liked Florida town for more than 20 years. They decided to sell three years ago, but with no time pressure, they procrastinated.
“We shoulda gone on market during the pandemic. Miami was a boomtown then for finance people trying to escape New York City. But we let that moment slip by, and we’re sorry we did. Values here hit their peak in mid-2022,” says the wife.
The couple remain determined to move to Cincinnati, where three of their four grandchildren live. That’s why they finally attempted to sell their Spanish-style stucco house this past summer, but to no avail. A $25,000 price drop didn’t move the property.
“After months with no offers, we went ahead and delisted our place last week, calling our real estate agent to postpone. The idea is that when we go back on the market, we want to update and freshen the house, which was built way back in 1981,” the husband says.
But the couple, both in their 60s and heavily reliant on Social Security, have limited cash. What’s more, they differ on which presale expenditures would pay them back with higher proceeds at the closing table.
Both agree that the kitchen should be the focus of their upgrades and that the worn linoleum flooring in that room must be torn up and replaced with new luxury vinyl planks. But while the husband argues for brand-new kitchen cabinets, the wife thinks it would suffice to simply replace the cabinet doors.
“Gutting the whole kitchen would be overkill and excessively costly. You’d be lucky to get 30% to 60% of your expense back for this,” says Stacy Berman, a Maryland real estate agent.
The Miami couple are hardly the only potential sellers vexed about how to cope with the current softness of the real estate market where they live. Other soft markets include parts of Texas and Colorado, among others.
According to an analysis by economists at Redfin, the national realty firm, sellers are retreating in large part because buyers are nervous now due to the state of the economy and stubbornly high mortgage rates.
Carlos Castillo, a Redfin agent in Los Angeles, doesn’t know the Miami retirees. But he cautions that owners in their position should limit their upgrades so as not to overprice their property.
“Sellers have to price their homes very reasonably to attract interest,” says Castillo.
Here are a few pointers for home sellers:
-- Reach out to three real estate pros for insights.
Mark Nash, a longtime Chicago-area real estate broker and analyst, says that before they commit to any remodeling projects, it’s wise for sellers to discuss the work they’re considering with real estate people who know their area.
He recommends you contact three local agents for advice on which home improvement projects are truly worth the expense. Most well-established agents will visit your house and advise you, even if you don’t intend to sell for another three to five years.
“Good agents are in their field for the long-term. They’re not just looking for a quick sale,” Nash says.
As an added benefit, he notes that many agents maintain a database of reliable contractors.
“They’ll help you find people who will do your projects smoothly, within your budget and on time,” Nash says.
-- Identify neighborhood norms for your area.
Julie Tuggle, a North Carolina real estate broker since 1985, says current buyers won’t pick up the tab for any renovation work that raises a property above neighborhood standards.
“Never underestimate the know-how of house hunters. They work the internet constantly and know exactly what homes in your neighborhood are going for. Forget seeking to trick them into overpaying for a property that exceeds local norms,” Tuggle says.
What sort of upgrades constitute “over-improvement”? For example, you wouldn’t want to install high-end, designer light fixtures in a neighborhood of starter homes. Likewise, you wouldn’t want to construct a three-car garage in a neighborhood where most houses have no garage at all.
-- Call off projects that prove too expensive.
If you think your contractors are going over the top, it’s better to stop projects before they’re finished than to overspend on work that will cost much more than expected.
“For example, most buyers don’t care if they get super appliances in the kitchen or laundry room. It’s the basic house and floor plan they’re looking for and not high-end elements in every room,” Nash says.
As he points out, real estate agents often recommend the use of less expensive products than are suggested by contractors. For example, you don’t need to spend your money on top-of-the-line carpeting when a mid-level grade will do just as well. Or you might wish to opt for generic hardware in your kitchen and bathrooms rather than ultra-stylish hardware.
“It’s true that bailing out of work with a contractor can cost you a penalty. But doing so might still be the wise course if a project has become too ambitious,” Nash says.
-- Decelerate the renovation process to avoid costly mistakes.
As Nash notes, many sellers realize too late that a thoughtlessly executed remodeling program can hit their wallet hard. That’s why he recommends you write on an index card the basic elements of a well-thought-out plan. Then have that index card handy as a reference guide when contractors come over to do estimates.
“It’s far better to proceed thoughtfully than to rush headlong into changes that could push you over your budget,” he says.
(To contact Ellen James Martin, email her at ellenjamesmartin@gmail.com.)