In 2019, percentage increase in the price index in the whimsical economic analysis by PNC Wealth Management based on the prices of gifts in the holiday classic "The Twelve Days of Christmas": 0.2
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According to this year's survey, current price tag for these gifts: $38,993.59
Cost to a very thoughtful true love to buy the whole shebang from a single partridge to 12 drummers drumming for each verse (that's 364 separate pieces of Christmas joy): $170,298.03
Cost for nine ladies dancing: $7,552.84
Cost for 10 lords a-leaping: $10,000
Source: PNC Wealth Management.
Ranks of different environment, unfamiliar noises and working late on the list of the biggest causes of a restless night's sleep for those traveling, according to a global study commissioned by IHG Hotels and Resorts: 1, 2, 3
Percentage who stated they feel more tired when they are away from home: 67
To aid sleep, percentage who try listening to music: 48
Percentage who watch TV: 45
Source: IHG Hotels and Resorts.
Percentage of Americans who said they'd rather pay someone else to do jobs that cause them grief than do them themselves -- tasks like last-minute gift shopping -- according to the results of a survey by TaskRabbit, conducted in partnership with Wakefield Research: 29
Percentage who would hire somebody to untangle Christmas lights or jewelry: 27
Percentage who would hire somebody to wait in a long line, such as for a table at a popular restaurant: 35
Source: TaskRabbit.
Amount that shoppers expect to spend per household this holiday season, with the bulk of that going toward experiences and celebrations, according to Deloitte's 34th annual holiday survey of consumer spending intentions and trends: $1,496
Average amount per household that will go to experiences and celebrations -- including entertaining at home, traveling and eating at restaurants: $596
Amount that will go to gifts: $511
Source: Deloitte.
Number of Americans who still have debt from last holiday season, according to a study by WalletHub: 35 million
Percentage of consumers who say they will spend less on holiday shopping this year than last year: 27
Source: WalletHub.
Percentage of Americans who say they are willing to regift this holiday season, according to a survey by Bankrate.com: 24
Percentage who would buy used or secondhand items: 19
Source: Bankrate Inc.
Percentage who have toys or games on their holiday shopping lists, according to a survey commissioned by Splitit Payments Ltd: 39
Percentage who will stuff their stockings with small electronics or gadgets: 38
When asked how they prefer to do their holiday shopping, percentage of consumers who said they prefer to shop both online and in-store: 63
Source: Splitit.
Percentage of Americans who say they begin their holiday shopping in September or earlier, according to research by RetailMeNot: 20
Percentage who say they have more budget for holiday season promotions than they did in 2018: 73
Ranks of big-box stores (e.g., Target, Walmart), e-commerce-focused retailers and department stores (e.g., Macy's, Kohl's) on the list of the top three places consumers plan to make a purchase this season: 1, 2, 3
Source: RetailMeNot.
When asked about preferences, should an airline offer a one-time loyal customer perk, percentage of travelers who selected an upgrade to first class as their first choice, according to research by GO Group LLC: 35
Percentage who selected the option for a discount on a future flight: 33
Ranks of more legroom, priority boarding and access to the airport lounge on the list of choices: 3, 4, 5
Source: GO Group LLC.
Percentage of consumers who want store associates to carry handheld mobile devices to provide customer service, according to iVend Retail: 84
Percentage increase over last year in "buy online, pickup in store" as a shipping selection: 30
Ranks of saving money on shipping charges and saving time on the list of the main motivators for this trend: 1, 2
Source: iVend Retail.
Percentage of online shoppers who often or always compare what they find on a brand or retail website to what's available on Amazon, according to Episerver: 68
Source: Episerver.
Idle Thought
"If more of us valued food and cheer and song above hoarded gold, it would be a merrier world." -- J.R.R. Tolkien
(Readers can contact John MacIntyre at johnmacintyre@bwr.eastlink.ca.)