Percentage of Americans who plan to spend more on their cellphone this year due to the COVID-19 pandemic, according to a WalletHub survey: 24
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Percentage of people who plan on getting the new iPhone this year: 33
Percentage who say that their phone is their most important belonging during the pandemic: 40
Percentage who think that the new iPhone is worth going into debt for: 20
Percentage of people who think that not having the new iPhone is a sign someone is struggling financially: 15
Source: WalletHub.
Percentage of Americans without health care, according to a survey by LendingTree: 13
Percentage of those who are Gen Z: 19
Percentage who are Gen X: 15
Percentage who are the silent generation: 9
Source: LendingTree.
Of the 79% of Americans who experienced higher prices in 2021 and took action, percentage who cut back on some purchases to afford others, according to a Bankrate.com report: 47
Percentage who delayed/avoided certain purchases altogether: 45
Source: Bankrate.com.
Percentage of Americans who would end a date early or break up with someone with a food habit they found annoying, according to the study conducted by OnePoll in conjunction with Farm Rich: 60
On a first date, percentage of men who are likely to break up with someone or end a date early because of annoying food habits: 42
Percentage of women who are likely to do the same: 25
Percentage of respondents who identified talking with your mouth full as the most inexcusable food sin: 68
Source: Farm Rich.
Percentage of recent homebuyers who would rent out part of their home if it had a separate entrance, kitchen and bathroom, according to research by realtor.com: 69
Percentage of consumers who have already rented out a room, space or outdoor feature of their property, most commonly taking on a long-term roommate (10%) or renting a room on a short-term basis, such as on Airbnb (8%): 32
Source: realtor.com.
Percentage of employees (non-managers) who think their managers prefer on-site employees over remote workers, according to ADP Research Institute: 57
Percentage of managers themselves who report they actually do prefer on-site employees: 59
Source: ADP.
Percentage of people who borrowed money from the federal government to pay for school, according to Intelligent.com: 27
Percentage of those borrowers who are still paying those loans: 61
Percentage of Americans who support student loan forgiveness: 49
Percentage who are undecided: 32
Source: Intelligent.com
Projected consumer spending on Halloween-related items in 2021, up from $8.05 billion in 2020 (an all-time high), according to the National Retail Federation's annual survey: $10.14 billion
Estimated percentage of Americans who intend to celebrate Halloween or participate in Halloween activities this year: 65
Percentage of households with children that are likely to celebrate Halloween, compared to 55% of households without children that are likely to celebrate: 82
Source: NRF.
In California, percentage of vehicle sales so far in 2021 that have been for battery electric vehicles, compared with just 2% of all vehicle sales in the U.S., according to Ipsos data: 10
Among new-vehicle owners in the U.S., percentage who expressed interest in battery electric vehicles in 2021, up from 13% in 2018: 36
Rank of range anxiety/charging on the list of issues that concern buyers: 1
Source: Ipsos Public Affairs.
Percentage of drivers who said no insurance discount was worth using an app that collected data about their driving behavior and location, according to a survey commissioned by Policygenius: 58
Among the 43% of drivers willing to use this type of app, percentage who said they would only use it if it lowered their rates by more than half: 74
Source: Policygenius.
Idle Thought
"The supreme accomplishment is to blur the line between work and play." -- Arnold J. Toynbee, historian (1889-1975)
(EDITOS: If you have editorial questions, please contact Clint Hooker, chooker@amuniversal.com.)